New
NOIR XIII
A shadowed woody signature built with smoked iris, black cedar, and suede warmth leads the first masculine composition.
Explore Most WantedTHE FIRST VITON XIII FRAGRANCE DROP IS IN DEVELOPMENT.PREVIEW NOW
MOST WANTED
A retail-style edit of the four signatures setting the tone for the first VITON XIII line.
View AllNew fragrance50 ML
GELO
Eau de Parfum · Fruity chypre
New unisex fragranceUnisex
MILANO
Eau de Parfum · Floral amber gourmand
In DevelopmentMen
Noir XIII
Smoked iris, black cedar, and suede warmth.
Eau de parfumIn DevelopmentWomen
Rose Velours
Velvet rose, white plum, and skin-soft musk.
Eau de parfumIn DevelopmentMen
Obsidian Amber
Black amber, peppered resin, and velvet smoke.
Eau de parfumNew fragrance
GELO
GELO opens sharp and cold — apple, blackcurrant and pineapple cut with bergamot — then drops into birch smoke and jasmine. What is left on skin hours later is oakmoss, vanilla and ambergris: dry, warm and close.
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See Women's FragrancesNew unisex fragrance
MILANO
MILANO opens with black cherry, almond and a red-wine accord. Red rose and luminous white flowers shape the heart; amber resin and tonka bean leave a warm, close trail. Designed without a gendered direction — it changes with the person wearing it.
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See Women's FragrancesWomen
WOMEN'S FRAGRANCE
Three feminine signatures in development built on velvet florals, luminous citrus, skin musks, and polished softness.
View AllMen
MEN'S FRAGRANCE
Three masculine signatures in development with structured woods, mineral spice, and amber depth.
View AllMEN'S FRAGRANCE
Three masculine signatures in development with structured woods, mineral spice, and amber depth.
In DevelopmentMen
Noir XIII
Smoked iris, black cedar, and suede warmth.
Eau de parfumIn DevelopmentMen
Cedar Veil
Dry cedar, vetiver clarity, and cool cardamom.
Eau de parfumIn DevelopmentMen
Obsidian Amber
Black amber, peppered resin, and velvet smoke.
Eau de parfumWOMEN'S FRAGRANCE
Three feminine signatures in development built on velvet florals, luminous citrus, skin musks, and polished softness.
In DevelopmentWomen
Rose Velours
Velvet rose, white plum, and skin-soft musk.
Eau de parfumIn DevelopmentWomen
Ivory Bloom
Iris cream, pear light, and luminous sandalwood.
Eau de parfumIn DevelopmentWomen
Satin Neroli
Satin neroli, bergamot mist, and amber skin.
Eau de parfumTHE BEAUTIE UNIVERSE
Fragrance leads the first VITON XIII release. VITON13 BEAUTIE then expands into complexion, skincare, body ritual, and gifting essentials.
Complexion Edit
A restrained makeup direction for polished daily skin, evening definition, and premium vanity staples.
↗Body Ritual
Body care and bath textures are being developed to extend the fragrance mood beyond the bottle.
↗Gift Presentation
VITON13 BEAUTIE is shaping wrapping, curation notes, and collection bundles for launch.
↗LAUNCH NOTES
This page is a premium storefront preview, not a live commerce release. GELO has its own photography and product page; pricing and checkout remain disabled until launch.
Private Composition
Dark Tailoring
Noir XIII, Cedar Veil, and Obsidian Amber define a sharper masculine wardrobe.
Discover Men's FragranceSoft Composition
Floral Light
Rose Velours, Ivory Bloom, and Satin Neroli build the feminine side of the first drop.
Discover Women's FragranceVITON13 BEAUTIE
Ritual To Follow
Complexion, body ritual, and gift presentation are being prepared after the fragrance reveal.
Explore the Beautie UniverseNo live purchasing yet
There is no checkout, pricing, or cart logic on this page until the collection is cleared for release.
GELO photography is live
GELO now uses its dedicated two-shot gallery. Future fragrances remain clearly marked as previews until their photography is ready.
Cosmetics arrive later
The initial drop focuses on perfumery first, with VITON13 BEAUTIE cosmetics following in a later stage.