Answer in brief
A buyer wants a figure, not a range. This walks the five VITON13 styling packages — $30, $55, $70, $120 and $180 — and separates the stylist's fee from the clothing budget, which VITON13 never covers.
The number first: five packages, five prices
A buyer looking for a stylist wants a figure, not a range. VITON13 publishes five of them: Look Audit at $30, Event Look at $55, Capsule Wardrobe at $70, Styling Day at $120 and Styling Day Express at $180. These are fixed package prices rather than an open-ended estimate, and none of them moves with how much clothing you go on to buy.
Each figure covers the stylist's work: the review, the selection, the written list and the reasoning behind the choices. Not one garment sits inside that number. This is the first distinction to make before you compare offers on the market, because the specialist's fee and the clothing budget belong on separate lines of your own plan.
Every package carries its own timeline. Look Audit runs 1 working day. Event Look runs 2 working days. Capsule Wardrobe runs 1-2 working days. Styling Day is one session, scheduled within 3 days. Styling Day Express is 1 working day, booked within 48 hours. The units are working days, which matters once you plan backwards from a date.
What follows works through the packages one at a time: what each of them decides on your behalf, how many revision rounds it carries, and what stays outside its edge. An owner choosing a supplier usually needs that breakdown rather than a general description of the profession or an argument about taste.
The fee and the clothing budget are two separate sums
When someone asks what a personal stylist costs, they normally have a single figure in mind: the total damage. There are in fact two figures. The first is fixed and known before anything starts, and that is the package price. The second is variable and set by you, because it is how much you are willing to spend on the garments themselves.
VITON13 does not buy the clothes and does not do alterations. That boundary is written into all five packages, and it is not a footnote hidden in small print. It is the condition that lets the price stay fixed. The stylist is accountable for the decisions and the list; the shop is accountable for the goods and the tailor for the fit.
The practical consequence is straightforward. You pay the fee once and you know it in advance, while the clothing budget can be stretched over time, trimmed by priority, or postponed entirely. A shopping list does not become an obligation to buy everything at once. It stays a plan you own and can return to months later.
That is also the answer to whether this is expensive. Setting $30 or $70 against the price of one dress compares two unlike things, because the fee buys the reasoning that keeps the dress from becoming the sixth near-identical item in the wardrobe. The sections below cover which decision each package actually takes off your desk.
Look Audit at $30: reading what is already hanging there: VITON13 does not buy the clothes and does not do…
Look Audit costs $30 and takes 1 working day. It covers a review of your current wardrobe, image notes and priority recommendations. Revisions are one round, and that round applies to the written notes. The clothing budget itself is not included, which holds true across all five packages in the range.
The decision this package takes on is where to begin. Not what to buy this afternoon, but what to look at first: which pieces are doing their job, which ones drag the whole outfit down, which gaps are worth closing early, and which can safely wait until a later season.
Among the five prices listed above, $30 is the entry step, and it makes sense as a first move when you have not yet decided whether you want a stylist at all. The written format carries a second benefit: you can come back to the notes a month later and check whether the conclusions matched your own instinct.
One round of revisions here means the chance to sharpen the notes. You can ask for a point to be expanded, query a phrasing that reads ambiguously, or adjust the emphasis. The round applies to those written notes rather than to a fresh wardrobe review from scratch, which is worth remembering as you collect your comments.
Event Look at $55: one occasion, one finished outfit: Revision counts differ by package: one round, one, two,…
Event Look is $55, 2 working days, one round of revisions. It is a single complete look for a named occasion. It is built from your own wardrobe first, and it arrives with a shopping list carrying links and sizes for whatever the wardrobe could not supply on its own.
Purchases, alterations and dressing on the day sit outside the package. In other words you receive a finished decision and clear instructions, but the execution stays on your side: the trip to the shop, the fitting room, the tailor, and assembling the look on the morning itself. Plan those in from the start.
The decision here is how to look at one specific event. The occasion has to be named, whether that is a negotiation, a shoot, a wedding or an industry conference. Everything else follows from it, which is why a vague brief along the lines of something smart performs worse than one line giving the date, the venue and the dress code.
The links and sizes on the list are what make the budget countable before you pay for anything. You open the items, see the prices and decide for yourself whether to buy all of them, some of them or none. The look assembled from your own pieces still works even if no purchase ever happens.
Capsule Wardrobe at $70: a structure instead of scattered buys: A buyer wants a figure, not a range. This walks the five…
Capsule Wardrobe costs $70, runs 1-2 working days and carries two rounds of revisions, which apply to the capsule list. The package delivers a capsule structure, a shopping list and look combinations. The clothing budget and any tailoring are not in the price.
What you buy here is not one appearance but a system: a set of pieces that combine with each other, and stated combinations showing how. The decision the package lifts off you is what the wardrobe should consist of so that choosing an outfit in the morning stops being a separate task every single day.
Two rounds is the only stated count in the range that runs past one, and that follows from the subject matter, since a capsule list takes longer to talk through than a set of notes or a single outfit. The rounds apply to the list, so it pays to gather your comments and send them in one pass rather than piecemeal.
The difference from Event Look is the horizon. One look settles a question for a date. A capsule settles it for a season and changes how you spend on clothing afterwards, because purchases become deliberate once you already know what slot each new piece is supposed to fill in the structure.
Styling Day at $120: a session, remote by default: A buyer wants a figure, not a range. This walks the five…
Styling Day is $120. The format is one session, scheduled within 3 days. It covers occasion styling, look planning and visual continuity. The clothing budget and alterations are not included, exactly as in the rest of the range.
One detail deserves reading before you pay: Styling Day is remote by default. Travel is agreed and quoted separately. If you were picturing a stylist arriving at your home, your office or a location, that has to be settled in advance rather than on the morning of the session itself.
The service page does not state a revision count for this package. That does not mean there are none, and it does not mean there are many. It means the figure is not in the source. Ask for it before you pay, the same as you would with any other term that shapes your decision to buy.
The decision this package delivers is planning rather than a single finished output. Visual continuity means the looks relate to each other, so that a run of meetings, a multi-day event or a shooting day reads as one coherent thread instead of a set of unrelated combinations assembled on separate evenings.
Styling Day Express at $180: speed as its own product: Five fixed prices: Look Audit $30, Event Look $55,…
Styling Day Express costs $180: 1 working day, booked within 48 hours, one round of revisions. The package adds a same-day written follow-up. Purchases and alterations are not included, so the boundary is the same one that runs through everything else here.
What separates it from the standard Styling Day is the schedule and the trace left behind afterwards. The work fits inside a working day, the slot is booked within 48 hours, and the conclusions arrive in writing the same day instead of being reconstructed later from memory and half-remembered notes.
The thing you pay the difference for is speed and a written record. An owner with a shoot or a negotiation next week needs a date they can rely on, because an extra day of deliberation does not help if by then there is no free slot left and the event will not move to suit you.
Check two things before paying. First, whether you fit inside the booking window. Second, whether there is enough time left for execution. The written follow-up lands the same day, but purchases and the tailor remain on your side of the line, and both of those want their own days in the calendar.
What a timeline in working days actually measures
The timelines in this range are stated in working days, not calendar days. Those are different units: two working days started on a Thursday do not finish on Saturday. When you plan backwards from an event date, count the weekend separately or the whole schedule slides by a couple of days.
A timeline describes the stylist's work, not your entire preparation. The shopping list arrives on time, but delivery, fittings and the tailor are processes outside the package, and each adds days of its own. That seam is where schedules come apart, even though the supplier has technically kept to the stated term.
The Styling Day wording deserves separate attention: one session, scheduled within 3 days. That is a condition about when the slot gets set, not about how long the work runs, and it reads differently from the 1 working day quoted for Look Audit or Styling Day Express. The two should not be blended together.
The working method is simple. Fix the date by which the result has to be in your hands, subtract the time needed for buying and alterations, and only then pick a package by its timeline. That way you choose against your own calendar instead of against the price, and you avoid ending up with a finished list and no time.
Revisions: what one round buys, and where the count differs
A round of revisions is not an open-ended correspondence. It is one pass carrying your comments gathered together. The subject of that pass differs by package: in Look Audit the round applies to the written notes, in Capsule Wardrobe to the capsule list. The wording differs in the source for a reason.
Count them across the range: Look Audit one round, Event Look one, Capsule Wardrobe two, Styling Day Express one. For Styling Day the count is not stated. Carrying a term from one package across to another is a mistake worth avoiding, because these differ deliberately rather than by oversight.
To keep a round from being wasted, accumulate your comments and send them as a single list. Three separate messages carrying one point each still consume one round, just less efficiently than they could have. Read the list back before sending and remove anything that contradicts something else on it.
Also separate a revision from a new job. Sharpening a phrase in the notes, shifting an emphasis, asking why a choice was made: those are revisions. Asking for a second look for a different occasion is different work, and it has its own price inside the same range of five packages.
Costing the clothing budget before you commit
The clothing budget is not inside any of the five packages, so the counting falls to you. One thing makes it easier: in Event Look and Capsule Wardrobe the shopping list arrives with links and sizes, which means with prices you can see before you have paid for a single item.
The sequence runs like this. Receive the list, open the items, add up the total and set it against your own ceiling. If the total sits above the ceiling, cut the list by priority rather than abandoning the plan. Priorities exist precisely so that the decision stays manageable at that moment.
Alterations deserve their own line. Tailoring is not in any package, and the fit changes how a garment sits and how the whole look reads. Budget both money and days for it, because alterations happen after the purchase and before the date the look actually has to be ready.
That arithmetic makes the question of what a stylist costs a finite one. The fee is a known quantity, one of five published figures. The budget is your variable, and you steer it. Merging them into one number costs you control over both and turns any later conversation with the supplier into an argument about the wrong thing.
Choosing a package by the decision, not the figure
Choose by the question you need answered. Where do I start: Look Audit at $30. How do I look at one specific event: Event Look at $55. What should the wardrobe consist of for a season: Capsule Wardrobe at $70.
I need several looks planned and connected to each other: Styling Day at $120, remembering it is remote by default and that travel is agreed and quoted separately. I need it quickly and with something in writing afterwards: Styling Day Express at $180 with its same-day follow-up.
On this logic the price is secondary, because it follows the size of the decision rather than leading it. The distance between $30 and $180 is the distance between written wardrobe notes and a session with a same-day written follow-up. It is not a difference in effort or in the quality of the eye.
When you hesitate between two neighbouring steps, ask yourself about the horizon instead. One date: take the look. A season: take the capsule. A run of events back to back: take the session. The horizon answers the question more precisely than holding two numbers side by side ever will.
How to read a price page, here or anywhere else: A buyer wants a figure, not a range. This walks the five…
A service page should answer four questions before you send a first message: what it costs, how long it takes, how many revisions it carries and what is excluded. If any one of those answers is missing, you are comparing phrasing rather than offers, and the gap surfaces only after the money has moved.
Services are also described for machines. Schema.org defines the Service type, and a price attaches to it through an offer and a price specification. Markup does not make a price honest, but it does make it unambiguous, both for a search engine and for an assistant reading the page on your behalf and summarising it back to you.
There is an accessibility side too. The W3C quick reference for WCAG 2.2 collects the criteria that keep terms physically legible: text contrast, behaviour under zoom, the page reflowing on a narrow screen, and information that does not rely on colour alone. A price table that collapses on a phone is one you cannot compare.
Finally, compare like with like. A package with purchases inside it and a package without are different products even when the figure matches. VITON13 states the boundary plainly: we do not buy the clothes and we do not do alterations, and the five prices cover the stylist's work and nothing beyond it.
Practical checklist
- Name the occasion and the date the result must be in your hands.
- Subtract time for buying, delivery and alterations from that date.
- Pick the package by the decision you need, not by the price alone.
- Cost the clothing budget separately from the stylist's fee.
- Gather your comments into one list before spending a revision round.
- Ask for the Styling Day revision count before paying if it matters to you.
Questions and answers
What does a personal stylist cost at VITON13?
Five fixed prices: Look Audit $30, Event Look $55, Capsule Wardrobe $70, Styling Day $120 and Styling Day Express $180. Each figure covers the stylist's work, and the clothing budget itself is not included.
Does the price include buying the clothes?
No. VITON13 does not buy garments and does not do alterations. You cost and spend the clothing budget yourself, and in Event Look and Capsule Wardrobe the shopping list arrives with links and sizes so you can total it up in advance.
How long does the work take for “What a personal stylist actually costs: the fee, the clothing budget and five packages”?
Look Audit runs 1 working day. Event Look runs 2 working days. Capsule Wardrobe runs 1-2 working days. Styling Day is one session, scheduled within 3 days. Styling Day Express is 1 working day, booked within 48 hours.
How many revisions are included?
Look Audit carries one round on the written notes. Event Look carries one round. Capsule Wardrobe carries two rounds on the capsule list. Styling Day Express carries one round. For Styling Day the service page states no revision count.
Does Styling Day happen in person?
Styling Day is remote by default. Travel is agreed and quoted separately, so raise it in advance if you need someone on location or at home.